In software development, software testing is an essential process that ensures the quality of the finished product. Here we list the main reasons why software testing can be effective for your business.

The increasing digitization of business processes has made software the way of doing business. Artificial Intelligence, Robotic Process Automation, Machine Learning, the Internet of Things, and other technologies have made their way into almost all industries. The primary reasons behind the quick adaptation of these technologies by organizations include effective management, increased efficiency, clear communication, and personalized customer service.

Nonetheless, like two sides of a coin, embracing the new trends also means businesses risk their digital offering’s security by avoiding a vital part of software development—quality control (QC) and software testing.

What is Software Testing?

Software solutions, as mentioned earlier, are an integral part of our lives. We are surrounded by them—from the smartphone in your hands to the computer on your office desk and the automatically adjusting air conditioner. Almost everyone uses software that works. But how do we feel when the software we use doesn’t work?

Most people get annoyed and become distracted when a website or app takes three extra seconds to load. People are impatient these days, and they definitely don’t have the time to be patient with software.

For this reason, testing is important and should be made a vital part of any software development project. Testing is an essential stage of the software development life cycle that allows the team to early detect big issues and bugs that will affect the overall quality of the software product. Software testing is not an expense but an investment to identify the product’s errors and vulnerabilities and ensure its better performance, security, and success.

Organizations that don’t put much thought into testing prevent or limit their scope to reduce the expense of software development and software verification and validation. As a decision-maker, you might understand that irrespective of how good a product is, it is nearly impossible to reach the target audience without the right marketing strategy. Similarly, software testing is necessary to identify the product’s flaws and vulnerabilities and thereby ensure better performance, security, and success.

A Few Common Myths About Testing

#1 – Testing is Expensive

If you pay less for software development, you will end up paying more for maintenance and repair later. Early testing will save you a lot of money and time. So, start considering testing right from the design phase of software, so the final deliverable is flawless.

#2 – A Product Should be Fully Developed Before It Can be Tested

Testing software at all stages of design and development is doable. In fact, it is something you should do to ensure less dependency on testing on the fully developed software.

#3 – Testers are Accountable for the Quality of the Product

Most people believe that the testing team should solely be responsible for ensuring the quality of a product. However, a tester’s responsibility also includes implementing some good practices such as unit testing, peer reviews, among others.

#4 – Test Automation Helps Reduce Time

Yes, test automation does decrease the testing time. However, manual testing is still needed to test more complex and edge cases. Automation gives manual testing more time to test the important issues.

#5 – Tested Software Will Be Bug- and Error-Free

This is one of the most common myths we come across. Testing can never ensure a 100 % bug-free app, even if the best tester in town tests, because it is impossible to test all existing combinations of inputs. But, if done well, testing will help you get the maximum return on investment by improving the quality and performance of the software.

Why Testing?

There are many reasons why software testing can be effective for your business. Let’s take a look!

#1 – It Reduces the Scope of Waste

Testing plays a crucial role in helping your business scale. It also helps reduce the additional costs that come with replacing, retesting, and reselling products with errors.

If your customers aren’t satisfied with your products, the resulting backlash will damage your business’ reputation. In addition, it might also impact your future offerings negatively. Furthermore, testing saves your company legal expenses that are required when a product doesn’t meet the industry standards.

#2 – It Improves the Use Experience

Whether you are developing a carpooling app or an eCommerce app, it is important that you ensure the application solves an issue and make the task easy for your customers. To achieve this, it is essential that you improve the user experience significantly alongside eliminating the various types of issues such as performance, usability, security, among others.

Software testing involves a software tester who will assess various aspects of software from an end-user perspective. So, any inconveniences can be fixed before the product goes into the market. The enhanced user experience will boost your application’s popularity, sales, and profitability.

#3 – It Prevents Targeted Malware Attacks

There have been several instances in the past where a malware attack resulted in organizations having to temporarily shut down mobile apps and websites. Such disruption affects user experience, but it also affects the reputation of your business. In the case you do security testing, continuous testing plays a crucial role in eliminating weaker pieces of code . Additionally, it also helps maintain the security of any software solution.

#4 – It Makes the Software Development Process More Efficient and Effective

Currently, a lot of businesses are embracing Agile methodologies to reduce the cost and time associated with software development. The Agile methodologies are known to put much stress on the software testing phase in the entire software development life cycle. As a result, the testers and developers work together as a team to improve the product quality. 

#5 – It Generates More Sales

Your target customers have a wide array of software applications with similar features and functionalities as your product to choose from. Hence, your business should leverage all possible marketing options to promote your software offering and its unique selling point to beat the competition.

If your software application is flawless, it further makes it easy for you to promote the application more confidently. Make sure your marketing campaigns highlight the user experience and quality of the software to attract more customers.

#6 – It Helps to Build a Base of Happy Clients

Every business enterprise’s ultimate goal is to build a base of satisfied customers because that is what will ultimately help them scale and succeed. And the key to get more happy clients is premium quality software. In addition, it will also help retain your customers for a longer period of time as an impeccable user experience is known to encourage end-users to promote your application through word of mouth.

Testing Best Practices

The ideal way to ensure testing best practices is to get continuous feedback . With organizations across the world rapidly adopting agile methodologies, constant feedback is the key to driving quality and productivity. In fact, it sometimes overlaps most of the principles of testing.

For example:

• Testing Early: The sooner you start testing, the sooner you will be able to receive feedback that can be put into action before it gets too late or the issue gets too expensive to fix.
• Defect Clustering: Bugs are not often distributed evenly throughout an application, therefore causing the majority of quality issues. This should be communicated to come up with a risk-based approach.
• Pesticide Paradox: Test cases should be regularly reviewed and updated, adding new and varied test cases to detect more defects.

It is essential to understand that exhaustive testing is impossible. You can’t test every combination. Hence, it is vital to work on the points mentioned above continuously.

Drive Digital Transformations

Testing is a vital component of the software development cycle as it improves consistency and performance. A lot of companies across the world are benefiting from leveraging top-quality testing services. As it makes your business offerings flawless, testing boosts the profitability of your business.

The entire process adds value and credibility to your organization, thereby boosting user attraction. It is also beneficial in the evolution of the product and attracting investors to increase the market share. So, regardless of how you wish you improve your software products, testing seems to be the way to go.

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